Music2.0 is an inspiring and invigorating collection of Music & Media Futurist Gerd Leonhard’s best essays and blog posts on the future of the music industry. Music2.0 clearly describes what the next generation of music companies will actually look like; hence the use of the term Music2.0, a catch-all phrase derived from the increasingly over-used ?Web 2.0.? In this book, Gerd does not mince his words when it?s about spelling things out, and his style is both engaging as well as hard-hitting and provocative.


Music 2.0


Music2.0 presents the best of Gerd’s writings from the past four years without altering the original content too heavily in order to preserve the timeliness and context of when it was actually written. As the reader moves from 2003 to 2007, the evolution of various ideas and expressions can clearly be observed, and this will make for an engaging reading experience, as well ? even as the reader jumps back and forth.


You can also get the entire book in an unprotected PDF format by downloading the file from here. No registration is required, and the PDF can (and should be) shared freely on the web. You decide the price of the PDF book: You can pay as much you like by simply clicking the “Donate” button on Gerd’s website. Same deal as above: Visa, MasterCard, American Express and PayPal are accepted as payment methods. Thanks for your interest in Gerd’s book!


Enjoy Music2.0!


Link: http://www.music20book.com


More Gerd Leonhard downloads: http://forum.foem.info/viewtopic.php?t=8958




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